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Business & Startups

Product strategy, outsourcing and growth advice for founders and teams.

How Software Projects Get Their Price (and Why Quotes Differ So Much) Business & Startups

How Software Projects Get Their Price (and Why Quotes Differ So Much)

Three agencies, three quotes, a huge gap between them. Here is what actually goes into a software estimate and how to compare quotes without getting burned.

3 oct. 2026 · Lecture : 4 min Lire la suite
Fixed Price or Hourly? How to Choose a Contract Type Business & Startups

Fixed Price or Hourly? How to Choose a Contract Type

Fixed price feels safe and hourly feels risky, but it is not that simple. Each model suits a different kind of project. Here is how to pick without regret.

2 oct. 2026 · Lecture : 4 min Lire la suite
Do You Actually Need an ERP System? Business & Startups

Do You Actually Need an ERP System?

ERP software promises to put your whole business in one place. It can also eat a year and a large budget. Signs you are ready, signs you are not, and how to choose.

1 oct. 2026 · Lecture : 4 min Lire la suite
Small Business Automation: Where to Start Business & Startups

Small Business Automation: Where to Start

You do not need a big budget to stop doing the same boring tasks by hand. How to spot the best things to automate first, and the mistakes that waste the effort.

30 sept. 2026 · Lecture : 4 min Lire la suite
SWOT Analysis: How to Do One That Is Actually Useful Business & Startups

SWOT Analysis: How to Do One That Is Actually Useful

Most SWOT analyses end up as a list in a drawer. Here is how to run one that leads to real decisions, with an honest look at where people go wrong.

25 sept. 2026 · Lecture : 4 min Lire la suite
A SWOT Example for a Small Software Company Business & Startups

A SWOT Example for a Small Software Company

Theory is easy. Here is a worked SWOT for an imaginary ten-person software agency, with the thinking behind each entry and the actions that come out of it.

24 sept. 2026 · Lecture : 4 min Lire la suite
A Simple Marketing Plan for Small Businesses Business & Startups

A Simple Marketing Plan for Small Businesses

You do not need a huge budget or a marketing degree. You need to know who you are talking to, what you are offering and where they spend time. A plan that fits on one page.

23 sept. 2026 · Lecture : 4 min Lire la suite
Building an MVP Without Wasting Money Business & Startups

Building an MVP Without Wasting Money

A minimum viable product is a learning tool, not a smaller version of everything. How to scope it well and test your idea fast.

18 sept. 2026 · Lecture : 4 min Lire la suite
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